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Marketing Resources

Articles, Essays and News

Content includes marketing topics “Made Clear”, demonstrating the fundamentals of various marketing concepts. Includes a regular blog that provides additional insights for readers.

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Marketing Podcast

Appearances & Episodes

Check out my podcast “Marketing Made Clear” as well as my various guest appearances. Marketing Made Clear is available on most streaming platforms, including Spotify, Apple and more!

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Marketing Videos

COMING SOON!

My video series in which I take the “Made Clear” resources and convert them into videos – hopefully making them more relatable. I might throw in some other content every now and again!

Marketing Videos

Unlocking the Secrets to Modern Marketing

Welcome to Marketing Made Clear, a platform for anyone looking to understand the world of modern marketing, digital marketing included! My name is Will and I want to help you learn the fundamentals you need to succeed in the ever-evolving world of marketing.

With an expanding library of educational content developed by industry-leading expertise, you’ll be equipped with the skills and knowledge needed to embark on a successful career in marketing. Get started today and transform your career, one marketing lesson at a time.

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Marketing Essays, Articles and Blogs

  • McDonald’s “I’d Hit It” Campaign: The Double Cheeseburger Disaster

  • New Coke: A Deliciously Disastrous Debacle or Secret Marketing Genius?

  • KFC “Mouthfull” Advert: Finger Lickin’ Bad or Just a Bit of Fun?

  • The “Wrigley’s Xcite Dog Breath” Ad: A Howl of Car Crash Marketing or Just a Breath of Fresh Air?

  • The Pot Noodle Horn: A Case Study in Not-So-Car Crash Marketing

  • Pepsi’s Kendall Jenner Ad: A Masterclass in Car Crash Marketing

  • Nestlé’s Breast Milk Scandal: A Car Crash of Corporate Greed and Deception

  • Operation Berkshire: Big Tobacco’s Deceitful Dance with Death – A Case Study in Car Crash Marketing

  • Dieselgate: A Case Study in Car Crash Marketing

  • The Hatred of Hype: A Hilarious (but True) History of Marketing’s Most Notable Haters

  • Marketing Practices People Hate (and How to Avoid Them Like the Plague)

  • Click Here to Be Annoyed: The Ad Formats We Love to Hate

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