Trends: Marketing Jobs in the UK Understanding trends in marketing is crucial for staying ahead in the competitive business landscape. In this article, which relates to the Marketing Made Clear Podcast: EP1 What is Marketing and How to Become a Marketer we'll delve into how trends have evolved over time, specifically focusing on typical company
Understanding Marketing: A Marketer's Perspective What is Marketing? Marketing, from a marketer’s perspective, is an intricate process of creating, communicating, developing, refining, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. As a marketer, I can tell you that it’s about understanding customer needs and wants, developing products
What Is Marketing? Who invented it? Marketing, as we know it today, evolved over centuries from simple trade and barter systems to complex strategies involving multiple channels and technologies. It's difficult to pinpoint a single inventor, but pioneers like Philip Kotler have significantly shaped modern marketing. Why is Marketing called Marketing? The term "marketing" derives
Podcast: EP1: What is Marketing and How to Become a Marketer Episode Summary This episode of Marketing Made Clear covers various aspects of marketing, including definitions, the history of marketing, marketing thought vs. marketing practice, the ethics of marketing, measuring marketing effectiveness, and different
Podcast: What is Marketing Made Clear? And Who is Will Green? Episode Summary Marketing Made Clear is a podcast for anyone looking to understand the world of modern marketing. The host, Will Green MA MBA, is a marketer with a background in music, marketing and ranching. I aim
The Growth of Raw Dog Food and Associated Markets William D. P. Green MA MBA BA (2023) We hear increasingly about the growing dog ownership in the UK and the growth of emerging pet sector brands and food types. We now have access to more food options, whilst information and research on dog anatomy
AI is all the trend at the moment, the implications on marketing, content and education is extensive. But what is AI? and how can we harness it to help our marketing efforts? I have used Jasper chat to speak to AI directly, creating this article... this is where I clock off and leave Jasper (AI)
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